Worth Avenue Guide

Palm Beach, Florida

Worth Avenue, Palm Beach.

Lat. 26.7004 | Long. -80.0388

Worth Avenue continues to epitomize Palm Beach's luxurious lifestyle. With its distinctive mix of historic charm, Mediterranean-inspired architecture, and world-class shopping, it stands as one of the most prestigious streets in the country. The avenue blends the timeless glamour of old Palm Beach with the modern, sophisticated culture of the island.

Historical Society of Palm Beach

Palm tree-lined street with Mediterranean-style architecture and blue sky
  • Worth Avenue, located in Palm Beach, Florida, is one of the most famous shopping streets in the United States, known for its luxury boutiques, galleries, and high-end retail stores. Its history dates back to the early 20th century and is closely tied to the development of Palm Beach as an exclusive winter resort destination for the wealthy elite. Here's a brief overview of its history:

    Early Beginnings (1900s - 1920s)

    • Henry Flagler's Vision: Worth Avenue owes its origins to Henry Flagler, a key figure in the development of South Florida. In the late 19th century, Flagler, a wealthy oil tycoon and co-founder of Standard Oil, extended the Florida East Coast Railway to Palm Beach, transforming the area into a winter retreat for America's rich and famous. His construction of the Royal Poinciana Hotel (1894) and the Palm Beach Inn (later renamed The Breakers) made Palm Beach a fashionable destination.

    • Establishment of Worth Avenue: The actual establishment of Worth Avenue as a shopping district is attributed to the 1910s and 1920s. Addison Mizner, a flamboyant architect and socialite, played a significant role in shaping the street’s early character. He designed Mediterranean Revival-style buildings in Palm Beach, including some of the first shops on Worth Avenue.

    Addison Mizner and the Mediterranean Revival Influence

    • Mizner’s Influence: Mizner’s architectural style, which drew from Mediterranean, Spanish, and Venetian influences, became synonymous with the elegance of Palm Beach. In 1923, Mizner built the Everglades Club, an exclusive social club, which further established Palm Beach’s reputation for luxury and attracted affluent patrons.

    • Via Mizner and Via Parigi: Mizner also built charming vias (courtyards and alleyways) off Worth Avenue, such as Via Mizner and Via Parigi, which added to the area’s European atmosphere and housed boutique shops, galleries, and restaurants. His architectural touches defined Worth Avenue’s aesthetic and charm.

    Growth and Glamour (1930s - 1950s)

    • Post-Depression Boom: Despite the economic challenges of the Great Depression, Worth Avenue continued to flourish, with upscale stores and galleries catering to wealthy residents and visitors. By the mid-20th century, the avenue was solidified as one of the most prestigious shopping streets in the U.S.

    • Social Hub: Palm Beach became known for hosting celebrities, aristocrats, and industrial magnates, who frequented Worth Avenue. Figures like the Kennedy family, the Vanderbilts, and the Rockefellers were often spotted shopping or dining along the street. The avenue became synonymous with wealth, exclusivity, and high society.

    Modern Era (1960s - Present)

    • Luxury Retail Growth: Throughout the latter half of the 20th century, Worth Avenue attracted global luxury brands, including Chanel, Hermès, Gucci, Tiffany & Co., and Cartier. It became a magnet for elite international shoppers and tourists.

    • Revitalization: In 2010, Worth Avenue underwent a major $15.8 million renovation to enhance the pedestrian experience. The project improved landscaping, widened sidewalks, and restored the iconic clock tower at the foot of the avenue near the Atlantic Ocean.

    Cultural and Economic Significance

    • Art and Fashion: Worth Avenue has become known not just for fashion but also for art galleries, antique shops, and fine dining. It remains a cultural hub in Palm Beach.

    • Tourism: It continues to be a key tourist destination for visitors to Palm Beach, who are drawn by its history, luxury shopping, and Mediterranean charm.

    Worth Avenue Today

    Today, Worth Avenue remains a symbol of Palm Beach's affluent lifestyle. Its unique blend of historical charm, Mediterranean-inspired architecture, and world-class luxury shopping makes it one of the most prestigious streets in the country. It represents both the glamour of old Palm Beach and the modern, sophisticated culture of the island.

WORTH AVE.

Lilly Pulitzer logo in white cursive on a pink background.

Lilly’s journey began in the 1950s, when her quest for love and adventure led her to Palm Beach, Florida. She quickly embraced a carefree, bohemian lifestyle, filled with friends and endless parties. It seemed fabulous, but life wasn’t always as bright as it appeared. Seeking guidance, Lilly was given surprising advice: she needed a renewed sense of purpose. That’s when this bold founder took a serendipitous leap, turning lemons into lemonade by starting a juice stand to fill her days with purpose.

Woman sitting on a park bench with flowers, overlaid text 'Coast & Cottage Life Magazine' and 'Sam Smith: Managing Editor'. She is wearing a sundress with sunglasses.

A Life in Lilly…

Bice Ristorante

Esplanade Palm Beach text logo
Elegant multi-level shopping mall with staircases, palm tree, and storefronts at dusk.

Esplanade at 150 Worth offers the ultimate luxury retail experience. Just steps from the sparkling Atlantic Ocean and at the top of the iconic Worth Avenue, visitors can indulge in shopping among some of the world’s most coveted luxury brands. More than just a destination, it’s a celebration of lifestyle and elegance.

Café Boulud

AERIN logo
Woman in a floral blouse and white pants sits on a green patterned couch with decorative pillows, next to a small table with a vase of orange flowers, in a room featuring framed pictures and a display cabinet.

AERIN is a global luxury lifestyle brand founded by Aerin Lauder, reflecting her signature style and philosophy that living beautifully should be effortless. The brand offers curated collections in beauty, fashion accessories, and home décor, drawing inspiration from Aerin’s passion for art, travel, fashion, and design. Classic yet modern, each piece is thoughtfully crafted to enhance life with a sense of ease, refinement, and timeless beauty.

Trianon Seaman Schepps

Two fashionably dressed individuals on a luxury yacht, with a woman in a colorful dress and sunglasses in the foreground, and a man in a light yellow suit and sunglasses in the background.
Promotional text for Palm Beach Marina offering superyacht slips, highlighting it as a public marina for vessels from 60 to 294 feet.
Akris logo with bold black letters and dashes between A and K, R and I, I and S.
Luxury fashion store entrance with mannequins displaying clothing

Their clothing is not just for women; it is about women. It reflects their contradictions, routines, and how they effortlessly mix styles—throwing a cape over a jacket, transforming a simple dress into a statement piece. It captures their desire for leather's allure, their love for uniforms, and their strength, sensuality, and duality—all expressed through fashion.

They design with women’s multifaceted lives in mind, creating garments for living. Their pieces evolve with mood, need, and activity, embracing transformation and hybridization. A coat becomes a gilet and jacket; a trench turns into a dress or skirt; a skirt transforms into pants.

Breakers Hotel

Logo with abstract wave design above the word 'Tideline' on a dark background.
Aerial view of a rectangular swimming pool surrounded by lounge chairs and palm trees, with a person relaxing on a float in the middle.

Tideline Palm Beach Ocean Resort and Spa is located on Palm Beach’s stunning coastline, just next to the Four Seasons Hotel. This oceanfront resort boasts 134 newly renovated luxury guest rooms and suites, all featuring Fili D'oro bedding. The entire property was thoughtfully redesigned and renovated at the close of 2023.

Versace

Logo featuring stylized red flower with black letters 'CB' and text 'casa BRANCA' underneath.
Room with beige chair, striped cushion, patterned wallpaper, striped curtains, birdcage on table, and textured rug.

Casa Branca collections weave an ongoing narrative, blending historical influences, classical concepts, and the evolution of our brand’s story. As we explore centuries of patterns, techniques, and textures, we push boundaries and innovate, creating a fresh approach to decoration and living.

Logo with the word "Christofle" in elegant, cursive font.
Poster for "Christofle: Une brillante histoire" exhibition, featuring a silver teapot with a red handle and spout, and a red flower. The exhibition runs from November 14, 2024, to April 20, 2025, at the Musée des Arts Décoratifs in Paris.

The Art of Living is truly an art form—crafting a universe, relishing in the decoration of a home, setting a table, and sharing beauty and joy in every moment. Since 1830, Christofle has been creating exceptional tableware, exquisite jewelry, and refined home accessories with timeless elegance and expert craftsmanship.

Tiffany & Co. logo in black capital letters on a white background.
Entrance of Tiffany & Co. store with open glass doors, stone facade, and potted plants on either side.

Embark on a journey through 185 years of extraordinary milestones. Meet Charles Lewis Tiffany, the visionary who founded it all, and uncover the stories behind iconic symbols of the House, from the stunning Tiffany Diamond to the debut of the first Blue Book and Blue Box.

A black and white photo of a person in sunglasses sitting at a poolside, featured on the cover of "Coast & Cottage Life" magazine. The text includes "Sam Smith, Managing Editor, Coast & Cottage" and the website "CoastandCottageLife.com."
Logo with text 'AVA' and 'Ala von Auersperg' below, gray on white background.
Woman wearing a colorful, abstract-patterned kimono-style dress with large round earrings, posed against a neutral background.

Ala von Auersperg is a designer, philanthropist, mother, grandmother, and the founder of Ala von Auersperg, a brand that celebrates women of all ages and sizes with effortlessly elegant silhouettes. A passionate painter with a love for travel and nature, Ala launched her eponymous label in 2017, aiming to create styles that offer women both confidence and comfort.

"Bonpoint" logo in elegant script font
Two girls, one riding a bicycle and the other walking, both wearing summer dresses. The girl on the bike has a blue dress with a red cherry emblem on the back. Background features a pink wall and a blue door.

Bonpoint, inspired by the traditions of renowned fashion Houses, has established a creative and production process where stylists, designers, pattern makers, and cutters collaborate closely. Bonpoint's styling transforms happiness into an everyday lifestyle.

Since 1975, Bonpoint has remained dedicated to its exceptional craftsmanship and core values: the pursuit of beauty, a passion for quality, and an unwavering attention to detail and finishes.

Symbolized by two little cherries, the brand’s iconic logo evokes the origins of the fashion house. Legend has it that the family secrets were whispered at La Cerisaie, the founders' home surrounded by cherry trees in Aix-en-Provence.

Logo of Renato's Palm Beach featuring stylized text.
Waiter holding a basket with bread and utensils in a restaurant.

Tucked away in Via Mizner on Worth Avenue, Renato's is the epitome of elegance, making it the perfect setting for any special occasion.

Renato's is Palm Beach's premier destination for gourmet dining and exceptional service. With soft lighting and sophisticated décor, the restaurant creates an atmosphere that delights in every detail. The professional staff attends to every guest’s need, ensuring no corners are cut and only the finest ingredients are used.

The menu is diverse and refined, offering an impressive selection of Continental cuisine with a touch of Italian flair.

Logo displaying the text 'IKE BEHAR' in bold letters.
Man in a brown blazer with a striped shirt and pocket square, posing against a wooden background.

The story of Ike Behar began in Havana, Cuba, where his father, Samuel, was a respected tailor who owned a shop called La Confianza (The Confidence). From a young age, Ike considered the shop his second home, spending countless hours watching his father work and absorbing all he could about the trade. Before long, Ike was sewing fabric alongside his father, and by the time he was seventeen, he was creating his own designs and handcrafting custom shirts to complement his father’s luxury suits.

In 1952, at the age of twenty, Ike immigrated to New York City in pursuit of the American Dream. With only fifty dollars to his name, Ike took a trial job at a small tailor shop. Within a week, the owner recognized Ike’s talent and offered him a full-time position. From that moment on, Ike dedicated himself to the art of shirt making.

Florie’s | Four Seasons Resort Palm Beach

Cocktail with colorful flower garnishes on a foamy surface.

Florie’s, a restaurant and bar in collaboration with renowned chef Mauro Colagreco, marks his first venture in the United States. Colagreco, the visionary behind the three-Michelin-starred Mirazur in Menton, France, brings his passion for gardening and the flavors of the Mediterranean to Palm Beach. Situated on the iconic island, Florie’s celebrates nature with live-fire cooking and earth-conscious dishes, offering a vibrant blend of Mediterranean flavors inspired by the garden and the land.

Jewelers

Woman holding a decorative orb and beads with glowing spheres in the background
J.McLaughlin logo in blue text
Woman in patterned dress sitting on black chair with a large black handbag.

An American Original Since 1977

Founded in 1977 by brothers Jay and Kevin, J. McLaughlin was created with the mission to offer a fresh take on American sportswear. The brand combines timeless, classic clothing with modern relevance, all within a retail environment that fosters a warm, neighborhood atmosphere.

Pink Paradise Cafe

A man sitting at an outdoor table under a white umbrella surrounded by tropical plants and palm trees, wearing a patterned shirt and white pants.

Pink Paradise Café offers a refined European coffee experience, featuring classic espresso drinks and freshly baked pastries. Enjoy a leisurely meal at their cozy café seating on The Colony’s historic South County Road steps, where you can savor salads, sandwiches, and soups. For those on the go, their "grab and go" menu offers a variety of breakfast and lunch options, along with a selection of gifts and snacks.

The Brazilian Court Palm Beach

Outdoor swimming pool with lounge chairs and umbrellas at a tropical resort, surrounded by lush greenery and a yellow building in the background.

Welcome to Palm Beach's Most Private and Secluded Hotel.

The Brazilian Court Hotel exudes timeless elegance with its Spanish Colonial architecture, lush tropical courtyards, and soothing fountains, all complemented by warm ocean breezes. A historic landmark that blends Roaring 1920s glamour with boutique intimacy, this private 80-room enclave offers the ultimate Palm Beach luxury experience. With chic accommodations and impeccable service, it promises a truly unforgettable stay.

Ferragamo logo in bold black letters on a white background.
Collage of luxury fashion items including a black clutch bag with a gold clasp, sheer garment detail, close-up of black trousers, and black leather shoes with a gold buckle.

For over a century, Salvatore Ferragamo has been synonymous with Italian fashion glamour, earning the title of “shoemaker to the stars.” The brand continues to thrive in a new era, with contemporary collections that emphasize its signature innovation and style, showcasing sculptural designs and exceptional tailoring.

Text reading "Piccolo Mondo" in uppercase letters.
Smiling woman in a white shirt standing inside a reception area with open windows.


Lunch Service. Take Out and Delivery.

G/Fore logo with stylized "G" emblem on black background.
A modern shoe store with blue walls and shelves displaying various sneakers. There are mannequins wearing stylish sportswear and a large sneaker sculpture on a central table, surrounded by smaller shoes. The store is brightly lit, showcasing an array of footwear and accessories.

G/FORE blends modern design, youthful energy, and golf’s rich traditions into a unique fusion.

Founded in Los Angeles with a global perspective, G/FORE was born from a passion for modern design and a love of golf. Drawing inspiration from art, architecture, and high fashion, the brand is known for its meticulous attention to detail, sophisticated style, and playful energy. G/FORE aims to make a bold, colorful impact on the game, striving to disrupt the industry while staying true to golf’s time-honored traditions.

Brioni

Carolina Herrera logo in black text
Model wearing a black outfit with large puffed sleeves and ornate white embroidery on a jacket and skirt.

Carolina Herrera, a New York-based fashion house, is renowned for its beautifully crafted collections that embody fearless style and bold elegance. Founded in 1981 by Carolina Herrera, the brand combines the traditions of haute couture with the wearability and ease of American fashion. Since 2018, Creative Director Wes Gordon has continued to elevate the brand with his vibrant use of color and striking silhouettes, ushering in a modern era of Herrera.

The Carolina Herrera Palm Beach Boutique is a luxurious 2,200-square-foot destination showcasing the brand's women’s ready-to-wear collection, along with beauty products and accessories, including handbags, shoes, and jewelry.

Chanel

Loro Piana logo with emblem
Person with long wavy hair wearing a wide-brimmed hat, looking into the distance.

The epitome of Loro Piana’s effortless sophistication, the Maison’s Icons seamlessly blend impeccable craftsmanship with refined functionality and timeless style.

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